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Treo

Digital Identity

Treo is a true classic swedish brand with strong identity. Grau was appointed to help Treo reach out to a younger audience that might not be familiar with the brand and the benefits of using Treo opposed to the competitors.

Creating a new digital identity we feel that Treo now have a good platform for developing creative, meaningful content. Working on a contemporary visual expression we also helped out developing a new tone of voice regarding photography.

Guiding the user

Tension headache? Migraine? Horton’s syndrome? We helped Treo develop a section called “Huvudvärksskolan”, a useful guide for people struggling with bad headaches.